Waiting for the magic...


I’m Maria Cristina

Think about it, if you were to be famous for one thing in your activity, which one would it be?
Maybe you feel that finding your “niche” would mean settling for less, or limiting your full potential by only focusing on one activity.
The truth is that finding your niche doesn’t have to be like this.
Finding a niche means identifying a real problem your clients have that you can solve in an innovative and simple way, using your celWEBrity Factor- your secret mix of skills, capabilities and talents.
So forget all you know about personal branding. Start NOW by discovering your celWEBrity Factor and turning it into a profitable personal brand.


I’m Maria Cristina

A Brand Expert with over 10 years of experience in managing global brands such as Vichy, Roger & Gallet, CND, Babor, Sothys Paris, Herbalife. I’ve also worked on several brand development projects, the most important one being the re-branding of the education department of IBM into EduTHINK Academy


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celWEBrity and MC MONEY

Maria Cristina Banu (MC$- because Banu means “Money” in Romanian) is a Brand Expert, Learning Strategist, Business Coach and Facilitator, with over 10 years of experience. After several years of one-to-one consultancy on PR, Personal Branding and Professional development, she developed the celWEBrity Factor method, supporting talented professionals to turn their expertise into profits. She loves to innovate and disrupt, and her most important project was the re-branding of the education department of IBM into EduTHINK Academy, where she counseled marketing professionals in building their corporate personal brands and developed learning programs around their needs.
Another project she’s currently leading is Woman Manifesto 4.0. This is a global network and community, where women are free to explore, experience, teach and promote their skills, passions and businesses, creating value for themselves and the others. If you’re looking for a space where you can ask freely for advice, find a mentor, or just a shoulder to cry on when things are getting though, then you should join Woman Manifesto 4.0.
“I created this project because I felt the need to have a space where women could talk openly about their challenges and concerns, where we could learn from one another (regardless the time zone and country we live in), whether we’re talking about their personal or professional life. A zero judgement area where women can help each other grow”, said Cristina.

Alina Mihai – certified nutritionist & personal trainer

Alina Mihai, a top Certified Nutritionist and Personal Trainer: “I was running some education workshops but I wanted to develop something bigger. I needed help to connect the dots between my daily corporate job, my nutritionist activity and my desire to educate people.
I also had only a small budget available, so I needed to find a creative and sustainable idea of developing this project.

The celWEBrity factor captured what I could not describe into words and transformed all my ideas into a well defined product. Cristina was able to envision better than myself what I wanted and basically made my dream come true. It’s great to work with a consultant who can understand your needs and wishes and transform them into a concept that can be easily applied to your business.”

3 Steps celWEBrity Factor


FREE guide to define your celWEBrity Factor and get it NOW.
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2 CONSULTING SESSIONS during which we will fine tune your Brand Value Promise, define your ideal client persona and make a clear and actionable plan for the next months.
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1-1 coaching sessions and working sessions that will help you to set the milestones for your business plan as well as the key tactics you’ll need to succeed. Through these sessions you’ll discover yourself and remove the inner blockers that we all face when we start a new project.
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Ruxandra Antochi

“After going through the celWEBrity coaching sessions with Cristina I would encourage even my best friend to choose this service. […] It gives you the opportunity to learn so many things about yourself and sheds light upon some potential business directions, which I wouldn’t have been able to spot on my own.”

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+40 731 438 566


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+0800 2336 7811

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Copyright MariaCristinaBanu.ro 2018. Proudly designed by SOTA360

Copyright MariaCristinaBanu.ro 2018. Proudly designed by SOTA360