People often ask me: “Why should I reach out to a branding expert instead of building the personal brand on my own?”
I believe there are several reasons to do this, so let’s go through them one by one.
1. Just how well do you know yourself? And how objective can you be?
It takes a lot to be able to be brutally honest about yourself and, moreover, the fact that we are talking about ourselves is usually the first blockage in the face of being objective. The expert comes in and, through coaching sessions, specific techniques and self-paced exercises, helps you discover yourself, whether we’re talking about your values or objectives. An expert is not emotionally attached which makes it much easier to discover the USP (unique selling proposition) your personal brand will have.
2.Taking the best out of feedback.
We hear this very often: feedback is a free education to excellence, but do you know how to gather feedback? Are you asking all the right questions? And even more so, are you able to discover your “blind spots”? It’s not easy to take in feedback and it’s even more difficult to realize what are the key pain points. Through my Personal Branding Express Makeover, my customers receive a consolidated feedback, where I focus on the key blind spots which will help them in building their personal brand and show the areas where they need to improve.
3. It’s all about using the right words.
I’ve kept this for last but it might as well be the first reason why you should work with a branding expert when you’re thinking about building a powerful personal brand and taking your life and business to the next level. The Personal Branding Express Makeover will shed light on the personal brand you might even be hiding from yourself. You’ll get a strategy and a brand story which will guide you step by step and you’ll finally have your brand voice in writing – delivered by a branding expert.
So, tell me, what’s your superpower?
Drop me a message and you’ll get a free introductory coaching session, where we’ll discuss your action plan step by step.